They should help us help them

15 Jun 2018 8:29 AM | John Heap (Administrator)

We have seen lots of talk over the last few years by various governments about the need for more sustainable development - and less dependence on fossil fuels.


Yet, the rise in the use of fossil fuels goes on - along with the associated pollution and environmental damage.


If most businesses over-promised and under-delivered to the same degree, they would be out of business fairly quickly.


So it must be our fault; we would stop buying from poorly performing companies, yet we continue to support poorly performing governments.


Because, like governments, we talk a lot but do little ... in the end we vote for what saves the money in our pocket, not what saves the planet.


Policy-makers need to find a way of motivating us to do the right thing.


So it is their fault - they pontificate about environmental performance but should be concentrating on consumer behaviour.  Sort us out - and we'll sort out the planet (if sufficiently motivated by appropriate rewards or penalties).


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