Being efficient is not enough

19 Apr 2019 7:20 AM | John Heap (Administrator)

Efficiency is not enough.


I have spent much of my life urging companies to become more efficient - and helping them to do do.


But, of course, I know that some do not go far enough.


Becoming more efficient should not be an end in itself.


Becoming efficient creates capacity - it gives an organisation the headroom to start thinking about doing different things, adding more value, innovating.


So, regard your journey to greater efficiency as a stepping stone. 


Refine your business to create that capacity to transform it in the longer term.


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